Asus Zenfone hits the martket

Asus has re-entered the smartphone market in India with their new Zenfone series announced at this year’s CES. The new series is available in four screen sizes – 4, 4.5, 5 and 6 inches.

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Today we’ll be taking a closer look at the Zenfone 5. With a starting price of just Rs 10,000 for the 8GB model, can it take the ‘budget-king’ crown away from the Moto G?
 
Design and Build

We’ve already talked about the design and aesthetics at great length in our unboxing and first impressions articles, so we’ll keep it short and sweet this time.

The Zenfone 5, as with the rest of the family, has a simple candy bar design. It’s not too flashy and thanks to the changeable covers, it’s not boring either.
 

Good build and finish
 
The phone is built mostly of plastic while retaining a premium look and feel. The Zenfone is also quite sturdy and durable and will easily handle a few knocks and bumps along the way. The placement of ports and buttons are pretty ergonomic and have good tactile feedback.
 
 
Overall, the Zenfone 5 is built well and although it might not be the flashiest phone on the block, many will appreciate its simple aesthetics.
 
Feature
The middle child of the family rocks a 5-inch IPS, HD display that’s also got a scratch resistant coating from Corning.

The display is quite vivid and colours are fairly punchy. Viewing angles are pretty good as well. Asus also bundles an app which lets you adjust the colour temperature of the display to suite your needs.
 

The new Zen UI looks very nice
 
The phone features Android 4.3 and the refreshed Zen UI, which is a big departure from Asus’s previous skins. The new theme follows a flat look for all the icons, which seems to be the trend these days.

There’s a bunch of useful apps thrown in as well from Asus like Share Link and Remote Link. The heavily skinned version of Android doesn’t slow down a bit however, which is highly commendable.

The app called ‘What’s Next’ throws up lockscreen notifications on the weather or any upcoming calendar appointments you might have.

Source: tech.firstpost.com